Lessons Learned from Years with Updates

Mobile First Index: What You Need to Know

Google’s mobile first index initiative has already commenced. Should this be a new vocabulary, this is Google’s way of giving priority to websites that have a mobile version in terms of ranking signals and the desktop version follows just in case there isn’t any mobile version. This is an approach that was in no way shocking for the reason that the better part of users on Google has a preference for doing searches courtesy of their mobile devices in comparison to desktops. This essentially means that your roofing website will be lagging behind if it was to overlook the new algorithm. Bear in mind that despite lots of your customers not inclining towards searches on mobile devices, the mobile first index cannot be overlooked since it is part of appropriate SEO practices. Outlined below are pointers to help you know of changes that your website needs.

It is no secret that a website that loads in the shortest time possible is the delight of every user. Making sure that your webpage is in a position to offer this is advantageous when it comes to mobile ranking and good thing is that there are ways that can help achieve this. Optimizing images to smaller sizes is advised reason being large one do slow down sites. Unnecessary characters in the code ought to be done away with but this has to be done in a manner that functionality is in no way affected. Another thing that you can take advantage of is browser caching in light of the fact that it does store your website’s resourceful files that play a major role in quickening the experience. Redirects will along the same lines slow down things for the reason that reloading of the webpage will take place every now and then.

Mobile users in the past had to block the likes of JavaScript due to the drag they used to cause. Things have however changed with the advent of the smartphone that is now equipped to handle such. Some smartphones will even outshine computers thus eradicating the need to block elements such as JavaScript. Considering that processing and categorizing of images is something that Googlebots are able to do, it would actually be advantageous if the images were to be included.

The importance of lead generation cannot be overemphasized but pop-ups unfortunately stand in the way. The frustration that pop-ups place on your user is immense and this causes decreased rankings due to high bounce rate. A prudent thing to do would be keeping pop-ups away from your mobile site.